Key Responsibilities Write clear, engaging, and concise short-form content for LinkedIn posts, ad copies, email copies, and social media posts.
Support the development of monthly content calendars by contributing ideas and refining content themes.
Conduct research on SaaS topics, industry trends, and competitor narratives to strengthen content accuracy.
Collaborate with the strategy team to ensure all written content aligns with buyer personas, messaging frameworks, and campaign objectives.
Contribute to marketing strategy beyond text — including social, video content, and paid campaigns.
Skills required- content writing overall, English, social media marketing, engineering mindset ( not compulsory) Build structured messaging for product marketing, content marketing, and brand storytelling.
Understand product deeply and translate technical/product concepts into simple messaging.
