Develop, implement and manage social media strategies to increase brand awareness and drive engagement
Create content calendars and schedule posts across social media platforms
Monitor social media analytics to track performance and make data-driven decisions
Collaborate with internal teams to develop social media campaigns and promotions
Stay up-to-date on industry trends and best practices in social media marketing
Manage social media advertising budgets and optimize campaigns for maximum results
Engage with followers and respond to comments and messages in a timely manner
Work with influencers and brand ambassadors to expand reach and increase visibility
Requirements:
Bachelor's degree in Marketing, Communications, or related field
Proven experience in social media marketing, preferably in an industrial setting
Strong understanding of social media platforms and best practices
Experience with social media management tools and analytics software
Excellent written and verbal communication skills
Ability to work effectively in a fast-paced, deadline-driven environment
Creative thinker with a passion for social media and digital marketing
Strong project management skills and attention to detail
