
To analyze the role of digital technology in transforming the corporate sales landscape.
To identify the key skills and competencies required for Corporate Sales Executives to succeed in a digital environment.
To assess the impact of digital transformation on sales processes, customer relationships, and overall business performance.
Conduct a literature review on the topic of digital transformation in sales.
Interview Corporate Sales Executives to understand their experiences with digital tools and technologies.
Analyze data on sales performance before and after the implementation of digital strategies.
Develop recommendations for training and development programs to enhance the digital capabilities of Corporate Sales Executives.