Recruitment CRM System for Talent Relationship Marketing Management

This project aims to develop a Recruitment Customer Relationship Management (CRM) system that tracks interactions with potential candidates. The platform supports relationship-based marketing strategies to nurture talent pools and improve long-term hiring success.

Study CRM concepts in recruitment marketing.

Identify key candidate relationship touchpoints.

Design database schema for interaction tracking.

Develop modules for recording communication history.

Implement reminder and follow-up scheduling features.

Create dashboards for candidate engagement tracking.

Analyze long-term conversion rates.

Conduct simulated recruitment marketing campaigns.

Generate detailed engagement reports.

Evaluate improvements in candidate retention.

Document system usability and scalability features.

Suggest integration with email automation tools.