Problem: Businesses struggle to identify the right markets and strategies for expansion, leading to failed ventures.
Outcome: Develop a strategic roadmap for business expansion based on market analysis and competitive positioning.
Week 1-2: Market Research & Industry Analysis
Identify potential markets for expansion.
Conduct competitor and industry analysis.
Week 3-4: SWOT & PESTLE Analysis
Perform SWOT to assess business strengths.
Use PESTLE to evaluate external factors affecting expansion.
Week 5-6: Business Model Adaptation & Financial Feasibility
Determine suitable expansion models (franchising, partnerships, new locations).
Conduct financial feasibility analysis.
Week 7-8: Risk Assessment & Mitigation Plan
Identify risks (economic, regulatory, operational).
Develop strategies to mitigate risks.
Week 9-10: Implementation Roadmap & Action Plan
Define key steps and KPIs for expansion.
Develop a timeline for execution.
Week 11-12: Final Report & Presentation
Prepare a detailed business expansion proposal.
Present to business stakeholders or investors.
