
To investigate the level of consumer awareness about products and services through marketing and advertising efforts.
To analyze the impact of marketing and advertising campaigns on consumer behaviors and purchasing decisions.
To identify the most effective marketing and advertising strategies in enhancing consumer awareness.
Conduct a review of relevant literature on consumer awareness, marketing, and advertising.
Design and implement surveys or interviews to gather data on consumer awareness and perceptions.
Analyze the data collected and draw conclusions on the level of consumer awareness and the effectiveness of marketing and advertising efforts.
Present findings and recommendations in a research report or presentation for submission.